Infographic – The History Of Advertising

Just came across this infographic on the history of advertising put together by they guys at

Couple of highlights include…

  • Sears founded direct marketing in 1892 when they sent out 8000 postcards and got 2000 orders (I’d kill for a response rate like that.)
  • In 1941 Bulova watches paid for the first ever TV commercial… for a whopping $9.
  • launches the first Pay-Per-Click search engine in 1994 (I swore it was 1996… I was wrong).
  • First keyword ad ever was placed on for the word “Golf” in 1996.

So if you want a little advertising history lesson starting at in 2000 BC keep reading…

(NOTE: This is a pretty large graphic and may take a few seconds to load…)



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